Service
AEO & GEO Services — Get Cited by ChatGPT & Google AI
inSpace Agency provides Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO) services for businesses that want to be found, understood, and cited by AI search tools: ChatGPT, Google AI Overviews, Perplexity, Gemini, and Copilot. We audit how those tools describe your business today, fix what holds you back, and monitor the results. We are based in the Austin, TX area and work with clients across the United States and Mexico.
Get an AEO AuditThe Challenge
Problems We Solve
Missing from AI Answers
When someone asks ChatGPT or Perplexity to recommend a provider in your field, your business is not mentioned. Other companies are named, and you have no clear picture of why.
Content AI Tools Struggle to Use
Your pages may be well written, but the answer is buried, the structure is unclear, or the main content only loads after scripts run. That makes it harder for an AI system to extract and quote accurately.
Inconsistent or Wrong Information
AI tools describe your services, location, or hours incorrectly because your website, business profiles, and directory listings do not agree with each other.
The Discipline
What is AEO / GEO?
AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization) are two names for the same discipline: making your content, structured data, and business information easy for AI-powered tools to find, understand, and cite when they answer a question. You may also hear it called AI SEO or LLM SEO.
AEO emphasizes being the source of a direct answer. GEO emphasizes being mentioned in responses that an AI writes from several sources. In practice the work is the same, so we deliver both as one service and use the terms interchangeably.
Traditional SEO earns your pages a position in search results. AEO and GEO build on that foundation, because AI tools that search the web rely on search indexes to find their sources. That is why we treat this work as an extension of SEO and not as a replacement for it.
AI answer tools draw on two things: what the model learned in training, and what it retrieves from the web when a question is asked. A business has the most influence over the second. Our generative engine optimization services concentrate there, on making your pages retrievable, your answers easy to quote, and your business details consistent wherever these tools look. How each provider selects sources is not public, so we work from what is documented and from what we observe in testing.
For a full introduction, start here: Read Our AEO Guide →
Deliverables
What's Included in Our AEO & GEO Services
AI Visibility Audit
A written review of how ChatGPT, Google AI Overviews, Perplexity, and Gemini answer the questions your customers ask, whether your business appears, and which sources those tools cite instead.
Technical and Crawl Access Fixes
Indexing in Google and Bing, robots.txt and firewall rules for AI crawlers, page speed, and making sure your main content is present in the HTML. We also set up an llms.txt file, an emerging convention with no guaranteed effect.
Answer-First Content
Your key service and location pages restructured around real customer questions, with a direct answer under each heading, plus FAQ sections, comparison tables, and new guides where there are gaps.
Structured Data
JSON-LD schema that matches what is visible on the page: Organization or LocalBusiness, Service, Article, BreadcrumbList, and FAQPage, validated before it goes live.
Entity and Listing Consistency
Your business name, address, phone, services, and service area aligned across your website, Google Business Profile, Bing Places, and major directories, with guidance on earning reviews and third-party mentions.
Monitoring and Reporting
A fixed set of questions checked on a regular schedule across the main AI tools, alongside referral traffic from AI assistants and your normal search reporting, with a plain summary of what changed.
Scope is set after the audit, so you pay for the work your site needs and not for a fixed package. Some businesses need a one-time round of fixes. Others want ongoing content and monitoring. There are also things we will not do: buy links or reviews, publish unreviewed AI-generated pages in bulk, add schema for content that is not on the page, or promise a specific placement in any AI tool.
How We Work
How an AEO Engagement Works
Audit
We test the questions your customers ask across the main AI tools, review your site for crawl and indexing problems, check your structured data, and compare your business information across the web. You receive a prioritized list of findings in plain language.
Fixes
We resolve the blockers first: indexing errors, AI crawler access, slow or script-dependent pages, missing or inaccurate schema, and conflicting business details. We can implement the changes ourselves or work with your developer.
Content and Entity Work
We rewrite priority pages answer-first, add the guides and FAQs your audience is looking for, strengthen author and company information, and clean up your profiles and listings so other sources describe you the way you describe yourself.
Monitoring
We re-test the same questions on a schedule, track referral visits from AI tools, and report what we see. AI systems change often, so we adjust the plan based on observed results and not on assumptions.
The audit and fixes are usually completed in the first few weeks. Content, entity work, and monitoring continue from there. Meaningful change in AI visibility typically takes 3 to 6 months, and we cannot guarantee citations or rankings. To talk through scope, schedule a call.
What You Get
Benefits of AEO
A Clear Picture of Where You Stand
You see how AI tools currently describe your business, which competitors they name, and which sources they rely on, based on documented tests and not guesswork.
Content That Is Easier to Cite
Pages that answer questions directly, in a structure machines can read, are better candidates for Google AI Overviews and for AI assistants that search the web.
Stronger SEO at the Same Time
Technical fixes, clearer content, and accurate schema also support your traditional search rankings. One body of work serves both channels.
Accurate Business Information
Consistent details across your site and listings reduce the chance that an AI tool, or a customer, gets your services, location, or hours wrong.
Honest Reporting
AI visibility can only be sampled, not counted completely. We report what can be measured, say what cannot, and avoid numbers that look precise and are not.
A Foundation That Lasts
Clear answers, sound structure, and a credible presence remain useful however individual AI tools change the way they select sources.
Fit
Who Our AEO Services Are For
A Good Fit
Service businesses and professional firms whose customers research before they buy. Companies that already have a working website and some search visibility and want to extend it to AI answers. Local businesses in Austin and Central Texas competing for "best" and "near me" recommendations. Teams looking for an AEO agency, GEO agency, or AI SEO agency that explains its work and reports plainly.
Probably Not the Right Fit
Businesses that need leads this week, since this is work measured in months and paid advertising is faster. Sites with no SEO foundation that are not ready to fix it first. Anyone looking for guaranteed placement in ChatGPT, which no agency can honestly provide. Companies that want volume content with no review or input from their own team.
If you are local, our Austin AEO page covers how this applies to Central Texas businesses. For a local business, much of the work centers on your Google Business Profile, reviews, location pages, and local listings, because those are common sources when someone asks an AI tool for a provider nearby. If you are not sure whether you need AEO, SEO, or both, send us a message and we will tell you what we would do first.
Understanding the Difference
AEO vs. SEO — Better Together
Traditional SEO
Ranks your pages in search engine results. Brings visitors when people click your link. Built on relevance, technical health, links, and local signals. It is the foundation everything else depends on.
AEO / GEO
Helps your business get cited or named inside AI-generated answers. Can build awareness even without a click. Built on direct answers, clear structure, accurate schema, consistent business information, and third-party mentions.
Why Both Matter
SEO gets you found on the results page. AEO helps you become part of the answer. AI tools that search the web draw on search indexes, so a site that is weak in search has little chance of being used as a source.
Our Integrated Approach
We plan AEO and SEO as one program. The same technical fixes, content, and structured data serve both, which keeps the budget focused and avoids doing the work twice.
Go deeper with our guides: What Is AEO?, AEO vs SEO: What Is the Difference?, and How to Rank in ChatGPT and AI Search.
Questions
Frequently Asked Questions
What exactly is Answer Engine Optimization?
Answer Engine Optimization (AEO) is the practice of making your website content, structured data, and business information easy for AI-powered tools, such as ChatGPT, Google AI Overviews, Perplexity, and Microsoft Copilot, to find, understand, and cite when they answer questions about your industry or services.
What is the difference between AEO services and GEO services?
They are two names for the same work. AEO stands for Answer Engine Optimization and GEO stands for Generative Engine Optimization. Some agencies also call it AI SEO or LLM SEO. Our service covers all of it under one scope: technical access, answer-first content, structured data, entity consistency, and monitoring.
How is AEO different from SEO?
SEO focuses on ranking your pages in search results so people click through to your site. AEO focuses on having your business cited or named inside an AI-generated answer. They share a foundation, because AI tools that search the web depend on search indexes, so we plan them together.
Which AI platforms does AEO help with?
The same foundations apply across Google AI Overviews, ChatGPT, Perplexity, Microsoft Copilot, Google Gemini, and Claude: pages that are indexed and readable, direct answers, accurate structured data, consistent business information, and credible mentions on other sites. Each platform selects sources in its own way, and none of them publish the full details.
How long does AEO take to show results?
Technical fixes, content restructuring, and structured data are usually in place within the first few weeks. Meaningful change in how often AI tools find and mention your business typically takes 3 to 6 months of consistent work, and longer in competitive markets.
Can you guarantee that ChatGPT or Google AI will cite my business?
No. Nobody can guarantee a citation, because AI providers control their own systems and answers vary by question, user, and day. What we commit to is the work: removing what blocks AI tools from reading your site, improving the signals that make a citation more likely, and reporting plainly on what we observe.
Do I need to choose between SEO and AEO?
No. They work best together. The technical health, clear content, and structured data that support AEO also support traditional search rankings. If your site has basic SEO problems, we fix those first, because AEO has little to build on without them.
Do you offer AEO services outside Austin?
Yes. inSpace Agency is based in the Austin, Texas area and works with businesses across the United States and Mexico. AEO and GEO work is done remotely, with calls and written reports.
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